Advertising, Media and Libel


Overview

Expertise in Advertising Law and Libel

In an increasingly scrutinized media landscape, businesses face challenges such as potential reputational damage, legal liability from false statements, and complex regulations surrounding advertising and media content. At Goldfarb Gross Seligman, our litigation teams draw on a long successful history in representing media outlets and ad agencies in advertising law and libel. We are a prime destination for those parties involved in investigative journalism, news articles, and advertising campaigns, providing critical advice on pre-publication issues. We guide various entities regarding future publications and draft appropriate responses, while handling libel claims for public figures and defending media outlets in libel actions Our substantial knowledge in the libel field positions us at the forefront of this area of law, a magnet for an extensive roster of leading daily newspapers, broadcast media outlets, and private clients.

Unique Internet Litigation Expertise

Our firm’s specialized expertise in internet and technology law equips clients in these sectors with the knowledge and strategies necessary to effectively navigate litigation proceedings and commercial disputes in a changing regulatory environment. Our attorneys’ deep understanding of foreign legislation and rulings is particularly important in this field, as Israeli courts frequently reference these in their decisions due to the fact that the Israeli regulatory framework for the internet often falls behind the times.

Comprehensive Grasp of Technology Law

We act for web search engines, internet, and large technology firms in relation to their online advertising responsibilities, contractual relationships, and service conditions. This work intersects multiple fields of expertise, including intellectual property, libel, and privacy protection. Additionally, we regularly represent clients before the Israeli Privacy Protection Authority and Ministry of Justice on privacy protection issues, ensuring that our clients are well-supported in this rapidly evolving area.